---
title: "Online Marketing Bakery | We fill the room that buys"
description: "For experts with a masterclass, webinar or training that everyone loves, but too few people buy from. We fill the room, and it buys."
url: https://onlinemarketingbakery.com/en/
language: en
updated: 2026-10-25
---

> Markdown version of https://onlinemarketingbakery.com/en/ for AI agents and LLMs. The HTML page is the leading version. Overview of the whole site: https://onlinemarketingbakery.com/llms.txt

For experts who sell through their knowledge

# You take the stage. We fill the room. And make sure it buys

Your masterclass, webinar or training is good. It just doesn't sell enough: your room, or your funnel, is leaking. No masterclass or webinar yet? Then we'll bake one together.

[Take the free leak test](https://onlinemarketingbakery.com/en/leak-test/start/) [Book your baker's chat](https://calendar.app.google/xxHsojnQL4A574Me7)

You talk to **Rubin**, the head baker. From Roermond since 2020.

Hi, I'm Soes, the Soes Chef. I love full rooms. And buyers.

## You gave a top masterclass. Everyone was enthusiastic. Nobody bought.

Sound familiar? Then your room is leaking. Usually in one of these two places.

### The room isn't full.

Too few sign-ups. Or they do sign up, and don't show.

### The room is full, but doesn't buy.

Everyone goes home full of knowledge. Without an offer ever being made. Very cosy. Very expensive.

Knowledge proves your value. Your offer cashes it in.

Most experts give away all their knowledge and close with ‘if you have any questions, you know where to find me’. A waste of a full room. You don’t have to change who you are. You just add a crystal-clear offer, and follow-up that is just as clear.

**Not every expert agrees with this. That is exactly the point.**

Our model

## You can't bake bread with flour alone.

An event that sells has three ingredients. In the right ratio.

### Knowledge is the flour

The base. Proves you know what you are talking about.

Without: you're not credible.

### Inspiration is the yeast

Makes it rise. Shows what is possible, so people want more.

Without: interesting, but no urgency.

### The offer is the counter

This is where the selling happens. Makes the next step crystal clear.

Without: off home enthusiastic, without buying.

Bake it yourself

### What happens if you leave out an ingredient?

Applause. No revenue.

Off home enthusiastic, without buying. Sound familiar? Then you know where your room leaks.

[Where is yours leaking? Take the leak test](https://onlinemarketingbakery.com/en/leak-test/start/)

The Sold-Out Recipe

## Four steps from empty room to clients.

We don't start with the ads. We start with what you sell. Only then do we fill the room.

[How the recipe works](https://onlinemarketingbakery.com/en/how-we-work/)

Step 01 · with buyers

### Dough

**a crystal-clear offer.** First your offer. Then an event structure with the right ratio and a bridge to that offer. Only then the hook and the title.

Step 02 · filling

### Rise

**filling the room.** Through ads, LinkedIn, outreach and email.

Step 03 · filling

### Oven

**making sure they really come.** Signing up is not the same as showing up. We warm up your participants through email, WhatsApp and reminders.

Step 04 · with buyers

### Counter

**making the offer.** At the right moment, with follow-up that is just as clear. From event to conversation to client.

Why us

## A full room is the start. Not the finish.

### Every agency

- Fills the room.
- A full room is the finish line.
- Reports likes and sign-ups.
- Price only after a strategy call.
- Account managers.
- Recommends a lead magnet and has someone else build it.

### Online Marketing Bakery

- Makes sure it buys.
- A full room is the starting line.
- Calls and revenue, on a scoreboard per event.
- Our prices, right here.
- Bakers with a face.
- Comes up with the tasting and builds it in-house.

The scoreboard

### We measure our success by what your room buys.

Not by whether it is full. Likes are crumbs: we count loaves. Five numbers per event, on one scoreboard.

Online Marketing BakeryYour event's receipt

---

- **Sign-ups** How many people signed up?
- **Attended** How many actually came?
- **Calls** How many wanted to keep talking?
- **Clients** How many said yes?

---

**Revenue** What did this event bring in?

---

**Likes** Aren't on the receipt.

Thank you, and see you at the next event!

The menu

## Our prices, right here. No surprises at the till.

Does an amount scare you? Then you know right now. That saves us both a conversation. All prices are excl. VAT.

On the house

### The cream puff

€0the free leak test

Thirteen questions, three minutes. You get a receipt showing, per step of the recipe, whether your funnel is golden brown, half-baked, or still raw.

[Take the leak test](https://onlinemarketingbakery.com/en/leak-test/start/)

Entry point

### The Sold-Out Session

€3,000one-off

- One half-day
- The leak analysis on six points
- Your offer crystal clear
- An event structure in the right ratio
- A hook and title built to fill the room
- With report and ratio scan

Start the House Recipe within 14 days? Then we credit the session in full.

[Book your baker's chat](https://calendar.app.google/xxHsojnQL4A574Me7) [More about the Sold-Out Session](https://onlinemarketingbakery.com/en/sold-out-session/)

Specialty of the house

### The House Recipe

from €3,500a month · at least 6 months · media budget not included

- The full Sold-Out Recipe every month
- An ongoing event calendar
- Follow-up all the way to a yes or a no
- A scoreboard that shows what each event brings in

[Book your baker's chat](https://calendar.app.google/xxHsojnQL4A574Me7) [More about the House Recipe](https://onlinemarketingbakery.com/en/house-recipe/)

### The secret recipe · not on the menu

Got something that falls outside of this? Then of course we're happy to think along with you. Tell us what you need, and we'll bake it to measure.

[Ask about the secret recipe](https://onlinemarketingbakery.com/en/contact/?onderwerp=anders)

The secret ingredient

### We don't just come up with the tasting. We build it too.

A masterclass is our favourite recipe. But a calculator, scan or quiz is a tasting too: the first taste that goes down so well that people come back for more. Other agencies advise something like that. We build it. Always in service of the counter.

Fresh from our oven

### Masterclass

An evening or morning full of knowledge, live.

1. Taste
2. Experience
3. Buy

**How it ends at your offer:** Everyone experiences what you can do. At the end comes a clear next step.

Which one it becomes depends on your offer. Not on what we happen to like building.

[Talk about your tasting](https://calendar.app.google/xxHsojnQL4A574Me7)[Taste it yourself first](https://onlinemarketingbakery.com/en/leak-test/start/)

Who it's for

## One recipe, many counters.

Events are our favourite recipe. But it works anywhere someone shares knowledge to sell.

- [Training providers and educators From one-off workshops to full groups.](https://onlinemarketingbakery.com/en/marketing-for-training-providers/)
- [Consultants From expertise to engagements.](https://onlinemarketingbakery.com/en/marketing-for-consultants/)
- [Coaches From followers to programmes.](https://onlinemarketingbakery.com/en/marketing-for-coaches/)
- [Recruitment agencies From vacancies to clients.](https://onlinemarketingbakery.com/en/marketing-for-recruitment-agencies/)

### Marketing for everyone is marketing for no one. So we are picky.

Open

### Welcome to the bakery

- You sell a programme of €2,500 to €15,000.
- You turn over €250k+ and have 20+ happy clients.
- You sell through events, webinars or content. Or you want to.
- You or your team run the sales calls yourselves.
- You move fast and roll up your sleeves.

Closed

### Sorry, no bread

- Your first programme, still without proof.
- A ticket under €2,500.
- Get rich quick, crypto or trading.
- Nobody to run the calls.

[Not sure? Take the leak test](https://onlinemarketingbakery.com/en/leak-test/start/)

The proof

## Numbers where we can. Builds where we can't yet.

A results case gets hard numbers: calls, clients, progression. No likes. Beyond that, we let the work speak for itself.

KarakterFaculteit · Training provider

### Two workshops full. And on to the programme.

LinkedIn network strategyOrganic socialSocial advertisingEmail outreach

[See the case of KarakterFaculteit](https://onlinemarketingbakery.com/en/cases/karakterfaculteit/)

**2** workshops filled

**10%** moved on from workshop to programme

[See all cases](https://onlinemarketingbakery.com/en/cases/)

5.0 from 20 Google reviews

**G** Google review · in Dutch

> “We zijn een maand of 2 samen 'onderweg' om viaWMO verder op de kaart te zetten. De samenwerking met Rubin ervaar ik als erg prettig, actief, betrokken en toegankelijk. Korte lijntjes, snelle acties. Steeds ben ik weer verbaasd hoe hij onze interviews …”

**Gwen Fleuren** viaWMO

**G** Google review · in Dutch

> “Wij zijn ontzettend blij met de samenwerking met Online Marketing Bakery! Dankzij hun expertise en professionele aanpak hebben we mooie successen behaald, met name op het gebied van LinkedIn leadgeneratie. Hun strategische inzichten en hands-on …”

**Maikel Stams** Beeldsterk

**G** Google review

> “Working with Rubin and Online Marketing Bakery has been an absolute game changer for us. From the start, Rubin and his team understood exactly what we needed and delivered beyond expectations. We've already launched a fantastic Webflow website with …”

**Yama Waziri** Yama Weddings

**G** Google review · in Dutch

> “De samenwerking met Online Marketing Bakery is er één waar we enorm blij van worden. Inmiddels hebben we al meerdere website projecten samen mogen realiseren en wat daarbij telkens opvalt, is hoe soepel alles verloopt. De communicatie is helder, snel …”

**Team Hoort** Hoort

**G** Google review · in Dutch

> “Rubin nam op het perfecte moment contact op via LinkedIn, aangezien ik zoek was naar een nieuwe huisstijl voor mijn bedrijf. Maar wat ik precies wilde, wist ik zelf ook nog niet goed. Geen makkelijke opdracht dus en ik vroeg hem daarom ook, uit …”

**Martijn Kempen**

**G** Google review · in Dutch

> “Rubin en zijn team hebben mijn website (www.emmfloow.nl) gecreëerd zoals ik voor ogen had. Nog beter dan dat! Dat is heel knap! Er was ruimte om open en eerlijk te sparren om tot het beste resultaat te komen. Ik ben trots op wat we hebben neergezet …”

**Emmely** Emmfloow

**G** Google review · in Dutch

> “Rubin heeft met mij meegedacht over een praktische oplossing en geholpen bij het vernieuwen van mijn website en het inrichten van een duidelijke online agenda. Hierdoor is er nu veel meer rust en overzicht in mijn planning. Cliënten kunnen eenvoudig …”

**Melanie Koelemeijer Den Brok** Pedicurepraktijk

**G** Google review · in Dutch

> “Mooie maatwerk website laten maken door OMB! Voor E-commerce maatwerk websites moet je zeker contact opnemen met Rubin!”

**Zhou Yi Schoenmakers**

**G** Google review · in Dutch

> “De Online Bakery heeft mijn site gebouwd, de realisatie van een effectieve SEO/SEA opzet en content marketing. Ze werken professioneel, snel en met oog voor resultaat. En ze zijn nog aardig ook.”

**Jacob Jan Adrichem**

**G** Google review · in Dutch

> “Ik liep tegen een probleem aan op mijn website dat ik zelf niet kon oplossen. Rubin reageerde ongelooflijk snel op mijn vraag en loste het probleem ook nog eens razendsnel op. Super service, mijn website werkt weer perfect! Aanrader!”

**Judith Zinken**

Rubin Koot, head baker

The bakers

## No account managers. Bakers with a face.

You talk to the bakers who run your campaigns. That cuts out the noise and raises the odds of success. And that leaves you hungry for more!

Behind him is a team of craft nerds, from media buyer to developer. They are everywhere, because quality has no postcode. The bakery itself has been in Roermond since 2020.

And then there is Soes, the Soes Chef of Online Marketing Bakery. He tastes everything before it goes in the shop window. And he does the PR.

[Meet the bakers](https://onlinemarketingbakery.com/en/about-us/)

Questions

## Honest answers, even when they disappoint.

What does it cost?

The cream puff is free. The Sold-Out Session costs €3,000 one-off. The House Recipe starts from €3,500 a month, for at least six months. The media budget for ads comes on top of that. If you start the House Recipe within fourteen days of the session, we credit the session in full. All prices are excl. VAT.

What exactly is the cream puff?

The free leak test. Thirteen questions, three minutes, and you know where your funnel leaks: in your offer, in who comes in, in the warming up or at the counter. Leaves you wanting more? Then we'll keep talking.

I don't run a masterclass or webinar yet. Can I still come to you?

That's exactly when. Most experts who walk in don't have a tasting yet. We come up with it and build it together: a masterclass, webinar, quiz or tool that gives your clients a taste of your knowledge, and that ends at your offer. That's how your core product starts selling better.

Do I have to present differently?

No. You keep sharing what you know, your way. What gets added: a crystal-clear offer and follow-up that is just as clear.

Do you guarantee a full room?

No. Anyone who guarantees a full room is promising something they don't control. What we do do: measure every event on the scoreboard and adjust based on what it brings in. In calls and revenue, not in likes.

How soon will I see results?

Your first event is your first measuring point. In our experience, lasting growth takes two to six months of measuring and adjusting. We'd rather say that up front than afterwards. That's why the House Recipe runs for at least six months.

Why is it actually called a cream puff?

Because after one bite, you want more. That's exactly what a first impression should do. You don't get a second chance at one.

And who is Soes?

The Soes Chef of Online Marketing Bakery. A cream puff in a chef's hat, and our sous-chef. He's in charge of the first bite: the cream puff. He leaves the real baking to the humans.

Is this for me?

Do you sell a programme of €2,500 to €15,000 and run the sales calls yourself? Then probably yes. In doubt? We'll figure it out in the baker's chat. If it's not for you, we'll tell you.

## Your next event deserves a room that buys.

Book a one-hour baker's chat. We figure out where your room leaks. If it's not for you, we'll tell you.

[Book your baker's chat](https://calendar.app.google/xxHsojnQL4A574Me7) [Take the leak test](https://onlinemarketingbakery.com/en/leak-test/start/)

You talk directly to Rubin, the head baker.