B2B marketing · A B2B marketing agency that counts what it brings in.
For experts who sell through their knowledge: consultants, coaches, training providers and recruitment agencies. You take the stage. We fill the room and make sure it buys.
B2B marketing, the way we do it.
B2B doesn't buy after one click. Your buyer wants to see you think first: in a masterclass, a webinar, a workshop or a knowledge session. That's why we work with one recipe. First the dough: a crystal-clear offer. Then the rise: the right decision-makers in the room, through LinkedIn, outreach, ads and email. Then the oven: making sure they actually turn up. And the counter: making the offer and following up until a yes or a no. We steer on calls and revenue, not on likes.
For B2B service providers who sell through their knowledge and run the sales calls themselves. Not for those who mainly want to steer on reach or followers.
What's included
- A crystal-clear offer and positioning
- Filling the room with decision-makers: LinkedIn, outreach, ads and email
- Warming them up until they actually turn up
- Follow-up from event to call to client
- A scoreboard with calls and revenue
- Thinking it up and building it: from tasting to website
Where b2B marketing sits in the recipe.
B2B marketing is the whole recipe: a crystal-clear offer, the right decision-makers in the room, and follow-up until a yes or a no.
About b2B marketing on our blog.
LinkedIn leads: why you need to respond within an hour
The software finds the interest. Then the real work begins, and that's exactly where most LinkedIn campaigns leak away.
Events and webinarsHow to build a webinar that sells
Everyone enthusiastic, nobody buying. How to structure a webinar or masterclass so your audience knows the next step afterwards, and actually takes it.
Events and webinarsHow to organise a webinar: the step-by-step plan from offer to client
The complete step-by-step plan for a webinar that fills your room and sells. From the offer you make afterwards to the follow-up the day after.
Related services.
What clients say about us.
5.0 from 20 Google reviews
At the table with Rubin.
Book a baker's chat about b2B marketing and you get an hour with Rubin Koot, the founder of Online Marketing Bakery. After that you talk to the bakers who run your campaigns.
Not right for you? Then we'll say so.
Questions about b2B marketing.
What does a B2B marketing agency do differently from a regular marketing agency?
Which B2B businesses do you work for?
What does it cost?
Which channels do you use?
How do I know if it works?
Where does your room leak?
Thirteen questions, three minutes. You see where you leak: in your offer, your steps or your event. And what you can do yourself tomorrow. On the house.
