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Entry point · one-off

Your offer and your event structure in one half-day · The Sold-Out Session.

One half-day. After that, you know where your room leaks, your offer is crystal clear and there is an event structure with a bridge to that offer.

Book your baker's chat

€3,000 one-off · excl. VAT · credited in full if you continue with the House Recipe within 14 days

€3,000one-off, excl. VAT

Credited in full if you start the House Recipe within 14 days.

On the table

What you take home from one half-day.

The whole half-day

  • The leak analysis on six points
  • Your offer crystal clear
  • An event structure in the right ratio
  • A hook and title that fill the room
  • A report and your ratio scan

The leak analysis on six points

Where does your room leak: before the event, or only at the counter? We go through the entire Sold-Out Recipe.

  • Your offer: can you say it in one sentence, price included?
  • Your customer journey: which steps lead to your core product?
  • Your flow: are the right people coming in, and enough of them?
  • Showing up: how many sign-ups are actually in the room?
  • The bridge: is there an offer, and at the right moment?
  • The follow-up: what happens after the event, and do you measure it?

The order

The offer first. The title comes last.

  1. 01

    First

    The leak analysis

    Where does your room leak? Before the event, because it is not full, or at the counter, because nothing gets sold.

  2. 02

    Then

    Your offer

    Crystal clear. Only once the offer is in place do we move on.

  3. 03

    After that

    The event structure

    In the right ratio between knowledge, inspiration and offer, with a bridge to that offer.

  4. 04

    Last

    Hook and title

    Only now. A title that fills the room, above an event that knows what it sells.

A stepping stone, not a cost item.

If you start the House Recipe within 14 days, we credit the session in full. If you don't continue, you take the report and the ratio scan with you.

See the House Recipe
How to get started

First a taste. Then you buy.

Four steps, from a free taste to the specialty of the house. You only go one step up if the previous one tasted good.

01 Free · 3 minutes The cream puff The leak test Where does your funnel leak? Thirteen questions, and a receipt with your biggest leak. 02 Free · one hour The baker's chat Getting to know each other We figure out where your room leaks. If it's not for you, we'll tell you.
03 €3,000 · one-off The Sold-Out Session The entry point One half-day: your offer crystal clear, with a bridge to that offer. If you start the House Recipe within 14 days, we credit the session in full. You are here
04 From €3,500 · a month The House Recipe Specialty of the house The full Sold-Out Recipe every month, with a scoreboard per event. At least six months.

Start at the bottom

The first step is free, and takes three minutes. After that, you know which step suits you.

Take the leak test Book your baker's chat

All prices are excl. VAT.

Questions

Questions about the session.

What does the session cost?
€3,000 one-off, excl. VAT. If you start the House Recipe within fourteen days, we credit the session in full.
What if I don't continue afterwards?
Then you take the report and the ratio scan with you, and an offer that is crystal clear.
How do I book it?
In the one-hour baker's chat. There we first figure out where your room leaks. If the session suits you, you book it there. If it doesn't, we'll tell you.
Is this for me?
Do you sell a programme of €2,500 to €15,000 and run the sales calls yourself? Then probably yes.

One half-day. Then you know where your room leaks.

Book a one-hour baker's chat. If the session suits you, you book it there. If it doesn't, we'll tell you.

Book your baker's chat Take the leak test

You talk directly to Rubin, the head baker.