Read your search terms
Not your keywords, but the search terms you actually showed up for. See "free", "jobs" or "DIY"? Exclude them.
With around 150 attractions, the Weert fair is the second largest in the Netherlands, and Bospop draws some 50,000 visitors every year. On days like these, people in and around Weert are searching flat out, and with Google Ads you can be at the front.
What you actually want? Ads that only show to people who want to buy. And a number that tells you what it brought in.
The fair takes place almost entirely within the singels. That means: a city centre full of people with a phone in their hand. A restaurant, hotel or shop can play into that with a campaign that only runs on those days and in that area. Then there is the business side of Weert, with companies looking for suppliers and service providers all year round. That asks for a different approach: keywords with buying intent, a landing page that follows through and measuring what comes in. As a Google Ads agency we set up both, switch off what delivers nothing and report in enquiries, not in clicks.
No chat needed. Pick one, and you know more than you do now.
Not your keywords, but the search terms you actually showed up for. See "free", "jobs" or "DIY"? Exclude them.
Is conversion tracking on for your form, your call button and your booking? Without it, Google optimises for clicks.
Not to your homepage, but to the page that is exactly about that search.
Only work in Limburg, during the day? Then your ad doesn't need to run at three in the morning in Groningen.
Your clients are just around the corner. What we know about your municipality, with the source.
Where the work is
Weert is first and foremost an industrial city: the sector accounts for forty per cent of employment.
nl.wikipedia.orgWhere the work is
Thanks to its central location between south-east Brabant and Limburg, Weert plays a role in business services, and the city serves as a regional centre for almost 100,000 people.
nl.wikipedia.orgBusiness parks
Major business parks are Kampershoek (90 ha, more than 100 businesses), Kampershoek 2.0, Centrum-Noord (including offices) and Leuken-Noord (89 ha, 120 businesses).
nl.wikipedia.orgYour stage in Weert
A workshop, masterclass or knowledge session is the fastest way to show what you can do. And the room is already waiting.
The Munttheater is Weert's main theatre and also hires out its auditorium, theatre café, Cubislounge and artists' foyer for presentations and business meetings.
munttheater.nl
A client from nearby
Emmfloow from Haelen helps people with burnout. We built a site with a blog, dedicated pages for Venlo, Roermond and Weert, and an intake call you book straight away. So someone finds the coach in their own region.
“Rubin and his team created my website (www.emmfloow.nl) just as I had in mind. Even better than that!”
5.0 from 20 Google reviews
Book a baker's chat about Google Ads and you get an hour with Rubin Koot, the founder of Online Marketing Bakery. After that you talk to the bakers who run your campaigns.
Not right for you? Then we'll say so.
Thirteen questions, three minutes. You see where you leak: in your offer, your steps or your event. And what you can do yourself tomorrow. On the house.