Laravel webshop for Homie · From WordPress to one custom platform.
Homie rents out washing machines, dryers and fridges on subscription. For that, orders, subscriptions, payments and deliveries have to fit together seamlessly. The old platform was WordPress with WooCommerce, with a separate middleware to three external systems.
- Client
- Homie
- Sector
- White goods rental on subscription
- What we did
- Strategy · Design · Custom platform in Laravel and Vue (with Hoort) · SEO safeguarding
- Built with
- Laravel · Vue · Laravel Horizon
- Language
- Dutch · English
- Duration
- 6 months
- Together with
- Hoort
Source: the case by Hoort, our build partner (hoort.dev, 1 January 2026).
We took care of the strategy, the design and the SEO safeguarding. Hoort built the platform in Laravel and Vue.
How we built the shop for Homie.
Strategy and design
We took care of the strategy and the design: what the new platform needs to do, for consumers and for Homie's business clients. And we safeguarded findability during the switch.
Custom development in Laravel
Hoort built a new platform in Laravel and Vue in six months. The middleware now sits inside the platform itself, the ERP, payments and logistics have been reconnected, and background jobs run through Laravel Horizon. More than 40,000 records came along, including the encrypted data. It has its own CMS, and the site is multilingual.
homieathome.nl
Homie now runs on one platform. According to Hoort's case, customers hardly noticed the switch: the same accounts, the same contracts.
Built in Laravel, there to see on the live site.
Every part below is live on homieathome.nl. The screenshots are from the live site.
01
One platform instead of three layers
WordPress, WooCommerce and a separate middleware have been replaced by one application in Laravel and Vue, with subscriptions, contracts, payments and appliances as its own components.
02
A shop on subscription
Choose per category, with subscriptions from six months, delivery and installation.
03
The old URLs still work
Category pages are still at the same addresses as in the old WooCommerce shop, such as /product-category/wassen/.
04
Manage content yourself
A CMS within the same platform, for blogs, product information and translations.
Just as good on your phone.
Designed and built for every screen. This is how the site looks on a phone.
A few more pages.
Other cases.
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See the Stobe case →
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See the Jebra case →
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See the Yama Weddings case →
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See the MS Wedding Films case →What our build partner says.
5.0 from 20 Google reviews
Want a webshop that sells, too?
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