01
Complete your Google Business Profile
Category, description, opening hours, photos, and a reply to every review. For local searches the clicks often go to the map, not to the websites below it.
Zuid-Limburg
SEO agency Heerlen · Get found, in AI answers too.
Heerlen is not one place in Google. Anyone searching in Hoensbroek, Heerlerheide or Heerlerbaan sometimes types something different from someone in Heerlen-Stad. And more and more often that searcher simply puts the question to an AI assistant.
In Heerlen too!
Business owner in Heerlen
Does this sound familiar?
Your competitor is at the top of Google. You're not, even though you're better.
You had an SEO agency. You got reports with rankings, not customers.
You wonder whether people still find you through Google, now everyone uses ChatGPT.
What you actually want? Being found by people searching right now for what you sell. In Google, on the map and in AI answers.
What's included
- Technical SEO
- Keyword and competitor research
- SEO content and optimisation
- Local SEO and landing pages
- GEO: getting found in AI answers
- PR mentions for authority
- SEO safeguarding for a new site
In Heerlen
Found in four districts, named by AI
Heerlen consists of four districts: Heerlen-Stad, Heerlerheide, Heerlerbaan and Hoensbroek. For an installer or physiotherapist that matters, because your customer searches on his own neighbourhood and on Parkstad. Heerlen has a Brightlands campus. That search is changing is something we hardly need to explain to anyone here. More and more people put their question to ChatGPT or Google AI Overview and get one answer, not ten blue links. We make sure your site is technically sound, that your pages answer your customer's questions and that your business can be named where that answer comes from. We do not promise the top spot. We do promise an honest plan.
On the house
What you can do yourself this week.
No chat needed. Pick one, and you know more than you do now.
02
Search for yourself the way your customer does
Type what your customer would type, with your town after it. Not there? Look at what is. That's your bar.
03
Use the same name everywhere
Name, address and phone number identical on your site, Google, Bing, Apple Maps and directories. Google and AI search engines trust you more when it all matches.
04
Give every customer question its own page
The question you get on the phone every week deserves a page with a short, literal answer at the top.
Municipality of Heerlen
Doing business in Heerlen.
Your clients are just around the corner. What we know about your municipality, with the source.
Where the work is
Heerlen hosts (head) offices of players in financial and economic services, including the pension fund ABP, the Belastingdienst Buitenland (tax office for non-residents) and the CBS (Statistics Netherlands).
nl.wikipedia.orgBusiness parks
Heerlen's business parks include Avantis (cross-border, focused on technology and logistics), De Beitel (132 ha), Coriopolis and Emma.
nl.wikipedia.orgBusiness owners together
ON12 calls itself the oldest business association and the largest advocate for business in Heerlen, with the motto 'Doe zaken met je buren' (do business with your neighbours).
on12.nlYour stage in Heerlen
Sharing your knowledge? You don't need to head to the Randstad for that.
A workshop, masterclass or knowledge session is the fastest way to show what you can do. And the room is already waiting.
Theater Heerlen, the former municipal theatre, has three auditoriums, of which the Grote Zaal is the largest theatre auditorium in Limburg.
nl.wikipedia.orgThe Glaspaleis (1935) is a national monument and has been in use again as a cultural centre since 2004, housing SCHUNCK* and the architecture centre Vitruvianum.
nl.wikipedia.org
From Heerlen
viaWMO from Heerlen
viaWMO, the reintegration and job coaching agency headquartered in Heerlen, wanted to go from connections to conversations. That is what we use LinkedIn for: appointments that lead to an assignment.
“Time and again I am amazed at how he turns our interviews into concrete input, in the language viaWMO speaks.”
SEO agency around Heerlen
Google reviews
How it tasted to others.
5.0 from 20 Google reviews
The baker
At the table with Rubin, even if you're in Heerlen.
Book a baker's chat about SEO and you get an hour with Rubin Koot, the founder of Online Marketing Bakery. SEO has been his trade from day one. After that you talk to the bakers who run your campaigns.
Not right for you? Then we'll say so.
Blog
Further reading on our blog.
Questions
Questions from Heerlen.
Do I need a separate page for every district of Heerlen?
Not necessarily. Separate pages only work if they genuinely say something different; the same text with a different neighbourhood name does more harm than good. Sometimes one strong page for Heerlen and Parkstad is enough. We first look at where your customers search and what already gets found, and only then advise.
Do you also work for businesses in Heerlen?
Yes. Across the whole municipality of Heerlen, including Hoensbroek. Our bakery is in Roermond, 34.0 km as the crow flies. You book the first chat with one click in our diary.
Do you guarantee a top spot in Google?
No. Anyone who guarantees a position is promising something nobody controls. What we do do: get the basics in order, create content that answers, and measure what it brings in.
Will I work with an SEO specialist?
Yes. Rubin, the founder of OMB, started out in social media, but SEO became his trade. Within OMB he still handles the SEO himself.
Where does your room leak?
Thirteen questions, three minutes. You see where you leak: in your offer, your steps or your event. And what you can do yourself tomorrow. On the house.